Digital Design
website design
I created a microsite for a Tax & Consulting sub brand that needed unique branding elements from the parent company but still cohesive with everything else. The approach was a very simple and modern layout with bold headlines, short body copy and the use of negative space. The main purpose of this website is to show the services offered and with the large number of services offerings, the use of icons keep the layout clean and simple.
Social Media
This is one of many social media designs I’ve created. This particular image was for a medical device company highlighting the importance of early heart disease detection especially in the African American community. The approach to design was to keep it clean and simple with the emphasis on the copy and imagery to grab attention.
Landing Page
Working along side a content writer and digital specialist, I drove the visual layout and creative assets for this Complete Guide to Social Security landing page. The intention of this pillar page was to make it a hub of information and help increase SEO to the website. Newly built interactive table of contents on the left side of the page helped provide anchor links to each section.
Part of the strategy was to also include a downloadable PDF version for reference considering there was so much information and make it easier for the reader to reference later.